Jazz Music Inspiration: There’s a reason why they call this Island 23 km of happiness!

When Paul Dow, a Montreal Jazz Musician, visited L’Isle-aux-Coudres, over three years ago, he instantly felt inspired!

He dreamt of returning as soon as possible, but time and COVID delayed his trips. Nonetheless, his memory of the precious moments on the Island would continue to motivate him, his unforgettable Experience there would inspire musical composition.

Finally, after three years of waiting, he is hand-delivering his composition to the city hall of L’Isle-aux-Coudres during the week of September 5th, 2022. Today, Paul returns with gratitude to the people and land that inspired his latest musical composition – “Voyage sur l’île”.

 

Paul invites all Artists and Jazz Music Lovers to visit and be inspired by L’Isle-aux-Coudres, one of the jewels of the Charlevoix Region in Quebec.

See the 23 km of happiness! https://tourismeisleauxcoudres.com/en/


 

Paul’s Website:
ENG
FR
Inspirational story of a Canadian Dentist's Life Interrupted

AN INSPIRING CANADIAN STORY

Dr. Manu Dua – A message of true love and helping others

Dr. Manu Dua, a Calgarian Dentist and owner of Montgomery Dental, passed away of metastatic Oral Cancer in March 2021. He was 34.

In his last days, he reflected and wrote a series of blogs that are now a book called “Life Interrupted, Dr. Dua’s Survival Guide” available on Amazon. This book deals with life, loss, and his lessons he reflected on as he faced his mortality at age 34. He talks about finding beauty in small things, facing fear, learning from failure, respecting death and leaving the world a better place. To realize that even as the world falls apart, to never lose hope. That in the worst of times, under the worst of circumstances, we are more powerful than we can imagine. 


This story is about losing everything, grieving and finding the courage to move on. How Dr. Parul Dua Makkar (Manu’s sister) managed this grief of losing her younger and only sibling and dealt with everything as a mom, daughter, sister, wife, dentist, business owner, daughter-in-law, of the many hats she wears.

The book also talks about the many faults in the Canadian Health system that led to his death. Manu’s metastasis happened in 2020, followed by death in March of 2021 at the height of the pandemic. In this book, Dr. Parul Dua Makkar writes about how she flew with permission from Canada on Compassion release bases to travel from NY to Calgary, where he resided. This story is important to share to bring awareness to Oral Cancer and know signs and symptoms. This is an important topic to her on a personal and professional level. Dr. Parul Dua Makkar hopes that through awareness and early detection, more lives can be saved. So, no parent has to bury/cremate a young child due to Oral Cancer.

There is also a podcast of same name “Life Interrupted, Dr Dua’s Survival Guide podcast companion” where Dr. Parul Dua Makkar talks about her brother Dr Manu Dua with some of Calgary’s Dental Specialists and Doctors. This podcast was a way to heal and express grief, a chance that COVID had stolen.  


Manu was an excellent writer and was featured on several Dental magazines and was on the cover of DentalTown in Nov 2019. This book, Life Interrupted, Dr. Dua’s Survival Guide has been featured by the American and Canadian Dental Associations.

Manu was a prominent and well-liked owner and Dentist and owner of Montgomery Dental in NW Calgary.  His clinic won best of Montgomery 2020.  He also volunteered for C.U.P.S and mission trips for the less fortunate in Peru. Manu’s parents are a true immigrant success story, his dad retired from a senior management position at SNC Lavalin, and his mom retired from CBE. They still reside in Calgary. Manu graduated and was the MC at his graduation from Earnest Manning High School. He was also on the Rugby team that won provincial championships. An avid sports player, he won medals for squash and badminton. He went to the University of Calgary and later obtained his Doctor of Dental Medicine (DMD) from the University of British Columbia.


Manu also had a dog, Maya, taken in and adopted by his palliative nurse as he went from palliative to hospice and subsequently died. His nurse still brings the dog, Maya, over to come to visit the family. 

Manu’s message is of hope and resilience. The message has been carried forward by his sister (Dr. Parul Dua Makkar), who has been featured in multiple places; see below:

https://www.e-desinews.com/august-2022/lifelines-my-brother-threads-together-my-past-present-and-future

May this book be a way to do self-reflection and live your best life, as tomorrow is promised to no one. You can reach Dr. Parul Dua Makkar on Instagram @pdmfamilydental.

An excerpt from the book Life Interrupted, Dr. Dua’s Survival Guide. 

“…Our lives will come and go, but our ideas will remain immortal, and therefore in essence the soul behind our work remains eternal. So, seek not to fear your own mortality, but rather embrace the challenge to create something that will outlive your fears and wildest imaginations, such that you may be able to provide service years after you have dearly departed. Live with the strength that not only is this not possible, but quiet tangible if we can simply let go of fears that will not serve us with any purpose in this life or next.”- Dr. Manu Dua


Get book.


Listen to podcast

Best Finance Startups in Toronto

What are the best finance startups in Toronto? What type of services do they offer? Here is everything you need to know about these companies!


Best Finance Startups in Toronto

Finance companies in Toronto follow an innovative approach and incorporate the latest technologies to streamline financial services and make them more accessible to the public and businesses.

These companies offer various services, including investments, savings, loan processing, and digital solutions. Let us give you a list of the best finance startups in Toronto. Read on!

1. Wealthsimple:

Sector: Robo-Advisor, Investment Management.

Overview: Wealthsimple is renowned for its user-friendly platform that simplifies investing for users of various experience levels. The platform offers services like automated investing, commission-free trading, and crypto trading. It is designed to make financial planning, investing, and retirement savings accessible and straightforward. They offer a diverse portfolio, including ETFs for responsible investing.

2. Borrowell:

Sector: Credit Score & Reporting, Personal Finance.

Overview: Borrowell provides free credit score checking, financial education, and personalized financial product recommendations. It aims to empower consumers to improve their financial well-being by providing tools and information that help them understand and manage their credit effectively.

3. League:

Sector: Health Insurtech.

Overview: League is revolutionizing employee health benefits. It offers a health insurance platform with flexible and personalized plans, helping businesses attract and retain talent. Their platform also provides health accounts, lifestyle spending accounts, and a marketplace for health services and products.

4. Wave:

Sector: Small Business Financial Software.

Overview: Wave targets small business owners and entrepreneurs with its suite of financial services and software solutions. The platform offers free accounting, invoicing, and receipt-scanning software, with additional paid services like payment processing and payroll. It supports businesses in managing their finances efficiently.

5. SecureKey Technologies:

Sector: Identity Verification, Blockchain.

Overview: SecureKey leverages blockchain technology to offer secure and efficient identity verification solutions. Their services are utilized by various organizations, including banks, telecom providers, and government bodies, to facilitate secure online transactions and identity verification while protecting users’ privacy.

6. Coinsquare

Coinsquare is a cryptocurrency trading platform. It allows users to sell, buy, and trade digital assets. Users can deposit funds through bank wire transfer and trade multiple cryptocurrency pairs.

In addition, it provides market data related to cryptocurrencies and digital assets. It allows users to transfer funds from their wallets to other users. It also allows users to view the history of past transactions and transfers. The app is available on Android and iOS platforms.

7. LEDN

LEDN is a lending platform using blockchain and cryptocurrency. It offers loans secured by bitcoins. The company provides an independent wallet address with real-time confirmation of the reserve on the chain.

The company also offers loans to individuals and businesses at a low-interest rate. It enables enterprises to leverage the power of technology, increase their revenues, and improve their company’s bottom line.

8. Fresh Books

Fresh Books offers accounting software and cloud-based billing for businesses. It has various solutions for bookkeeping, invoicing, timekeeping, project management, online payments, financial reporting, expense management, and more. Small businesses, freelancers, and small teams use the company’s platforms to improve their financial stability.

9. Loopio

Loopio offers a contract management solution for businesses. It provides companies with tools to automatically create and exchange contracts with potential clients. The company’s RFP Software product provides solutions for content management, collaboration, and automation of RFPs.

Moreover, it allows users to aggregate and organize content, set up content validation, assign tasks, and track team progress. Its product, Proposal Management Software, provides solutions for proposal creation and development. It lets you create and develop interactive and updatable proposals.

10. League

The League offers a SaaS digital platform for employee benefits. The platform allows employers to easily manage their benefits programs and provide health care services to their employees.

The web-based application allows the creation of individual medical expense accounts and tracks employee usage. It also provides personalized offers for employees provided on-site by leading healthcare providers.

11. KOHO

Koho is an online bank for individuals. It offers deposit accounts, savings, and NFC-enabled prepaid cards for online and offline shopping and other services. You can track your spending and savings.

In addition, it categorizes expenses paid with the card. It has a saving module that automatically saves money and helps users save money. The company’s platform is available for Android and iOS devices.

12. Planswell:

Sector: Financial Planning.

Overview: Planswell aims to provide effortless financial planning. The platform allows users to build free financial plans, guiding them towards more informed decisions regarding investments, insurance, and mortgages. Planswell focuses on offering a simplified, holistic approach to personal finance.

13. Finaeo:

Sector: Insurtech.

Overview: Finaeo is an insurtech startup designed to assist insurance advisors. The platform provides a digital assistant that aids in administrative tasks, client management, and policy organization, streamlining the process for advisors and enhancing the customer experience.

14. Overbond:

Sector: Fixed Income and Bond Market.

Overview: Overbond is a digital platform specializing in the bond issuance market. It offers solutions that bring transparency and efficiency to the primary bond issuance process, serving corporate issuers, investment bankers, and institutional investors.

15. Sensibill:

Sector: Receipt Management, Expense Reporting.

Overview: Sensibill offers a receipt management solution designed for freelancers and small business owners. The platform allows users to easily capture, organize, and report their expenses, simplifying the tax preparation and expense tracking process.

16. Dream Payments:

Sector: Payments.

Overview: Dream Payments is a fintech company that facilitates digital and mobile payments for businesses of all sizes. With solutions for insurers, financial institutions, and merchants, the platform supports various payment types, including debit and credit transactions.

Final Words

Finance startups in Toronto simplify financial transactions for individuals and businesses, making them more accessible and affordable. In addition, these companies provide AI, big data, blockchain technology, and related services to businesses and ensure the security of their financial data.


  • Article based on personal opinion, experience and research.
  • Photos from Unsplash & canva.
Top 10 IT Startup Companies in Toronto

Are you looking for the best AI companies in Canada? Check out this post to learn about each company’s services with essential details!


10 IT Startup Companies in Toronto

Although Canada has a small population, people have the potential to innovate and develop successful startup companies, particularly in the IT sector. The Canadian business ecosystem creates an array of top IT startups. Today’s article will highlight the top ten IT startups in Toronto.

1. ELEKS

ELEKS offers unique services to SMEs and enterprise clients, allowing them to improve their value through innovative technologies. ELEKS is one of the best startups with hundreds of employees with expertise in software services, including product design, software development, data science, quality assurance, etc.

2. Unified Infotech

Unified Infotech is an award-winning IT startup company in Toronto. It offers end-to-end solutions and tailored software, mobile and web apps, and cloud computing services to companies in North America, helping them accelerate their business efficiency.

3. Cubix

Cubix is one of Toronto’s leading enterprise software development, video games, and mobile app companies. It offers customized integration services with state-of-the-art enterprise-level mobile, web, and analytics solutions.

4. Aspired

Aspired helps companies build a remote dedicated team and hire the best talent for their business operations. Aspired has a team of professionals who can identify new tech hubs. The company’s engineers and software teams identify problems and offer tailored solutions to businesses in various industries.

5. Open Geeks Lab

Open Geeks Lab develops apps that drive real value to individuals and companies. These apps help people make money. The company understands the users’ needs, develops quality apps, and delivers the final products on time, making it the best startup in Toronto.

6. OpenXcell

OpenXcell has been offering IT services in North America for over a decade. The company is a leading software and mobile application development startup, offering innovative solutions at the most affordable prices.

7. Alliance Tek

Alliance Tek is another best startup company in Toronto. It has gained a reputation in North America due to its innovative business approach and talent pool, including software developers, designers, and project managers. The startup offers end-to-end solutions with cutting-edge tools, methods, and technology stacks.

8. Glorium Technologies

Glorium Technologies is a tech startup offering businesses strategic, innovative, and technical expertise. It is one of the most trusted and reputable IT companies in Toronto, providing tailored software solutions to healthcare and real estate businesses.

9. Zealous System

Zealous System is another IT startup in Toronto, offering innovative web and software development services. The company has professionals with extensive knowledge and experience in iOS, Android, Java, Swift, Flutter, React Native, Ionic, and Xamarin development.

10. Code Bright

Code Bright offers services to small-medium enterprises and giant corporations looking to improve their minimal viable products in the market. The company improves, streamlines, and automates business processes, allowing businesses to achieve efficiency, increase productivity, resolve challenges, reduce risks, and decrease costs.

Final Words

Toronto is Canada’s commercial and industrial hub with hundreds of IT startups and companies that offer state-of-the-art software and tech solutions for businesses in various industries. Until Next Time!


  • Article based on personal opinion, experience and research.
  • Photos from Unsplash & canva.

What are the top ten largest employers in Canada? Check out this post to read the list and description of each company.

All these top employers offer incredible benefits such as generous pay packets, multiple promotions, supportive team members, and managers who understand your career vision. They often also come up with creative rewards like employee discounts or stock options, making them even more attractive!

What’s more? You can become part of a larger international community when working with some of these giant brands, opening yourself up to greater learning opportunities and global recognition.


10 Largest Employers in Canada

Canada has earned a top spot in business due to its investor protection, trade freedom, low corruption rates, and minimal corporate taxes. Many companies in various industries have expanded their operations into Canada.

The country has a booming economy. Thanks to plenty of opportunities and low tax brackets, Canada has become an ideal location for businesses and corporate giants to dominate the North American market.

Canada has the most sophisticated economy in the world, with an annual gross domestic product of over $1.64 trillion. It is the world’s ninth largest economy. Today’s article will highlight the top ten employers in Canada. Read on!

1. Google

Google is one of the most profitable companies and world-famous search engines. Research shows that it is the best place to work in Canada. The company has offices in various Canadian cities, including Montreal, Toronto, and Edmonton, employing over 2,300 employees.

Moreover, Google offers multiple benefits to its employees, including a flexible work schedule and generous salary packages. You can also access many perks, such as discounts and stock options. It has been named a top employer in Canada for its transparency and commitment to employee well-being.

Google logo on an office building

2. Hydro-Québec

Hydro-Quebec has dominated the utility industry in Canada, employing over 19,000 employees. The Company’s headquarters is located in Montreal, Quebec. The public utility company powers residential and commercial properties throughout the province. The company has hundreds of positions open and looking to hire professionals in various departments.

Furthermore, it has won several awards for its environmental and community commitment. It is one of the most successful employers in Canada, offering generous salaries and benefits. You will get a chance to work with the top minds in the industry and grow your professional network quickly. It is also one of the most ethical companies in Canada.

3. Cisco Systems

Cisco System is a giant IT, internet, and software company. Located in Toronto, Ontario, Cisco System employs more than 17,000 people in Canada. Cisco develops and manufactures state-of-the-art technology products and services. Currently, it is hiring in Calgary, Edmonton, Montreal, Toronto, and Vancouver.

Additionally, the company offers competitive salaries and outstanding benefits, making it one of the top employers in Canada. You will get to work with some of the best minds in technology, engineering, and business. You will also have access to state-of-the-art facilities and top-of-the-line technology resources.

4. Costco Wholesale

Costco Wholesale has multiple units in each Canadian province. The company offers wholesale merchandise and runs state-of-the-art membership programs to benefit customers. Costco is looking to hire professionals in various departments, including marketing, finance, and information technology. The company’s headquarters is in Ottawa, Ontario, with more than 39,000 employees.

You will get the opportunity to work with the top minds in retail and improve your leadership skills. You will also have access to competitive salaries and benefits, such as discounts and stock options. Moreover, the company has an excellent work culture and provides a safe workplace environment.

5. Ubisoft

Ubisoft is one of the most significant players in the media and advertising industry, employing more than 15,000 employees. The company develops video games in different genres and looking to hire professionals in programming, animation, graphics design, and quality control.

Ubisoft is one of the most innovative companies in the world, providing a chance to enhance your skills and grow your career. The company has offices all over Canada, including Toronto and Montreal. You will get to work with the top minds in the industry, access competitive salaries and benefits, and enjoy great perks.

6. Microsoft

Microsoft is one of the most reputable internet, software, and IT companies. The headquarters in Mississauga employs more than 2,300 employees. It is a multinational company with clients worldwide.

It has been named a top employer in Canada for its commitment to employee well-being and transparency.

Moreover, the company offers competitive salaries and benefits, making it one of the top employers in Canada. You will get to work with some of the best minds in technology, engineering, and business. You will also have access to state-of-the-art facilities and top-of-the-line technology resources. Microsoft provides a great opportunity for professional growth.

7. Boeing

Boeing is another multinational company that has dominated Canada’s aerospace and defense industry. Located in Winnipeg, the company has over 2,000 employees. Studies show that Boeing manufactures 75% of airplanes operational in the aerospace industry.

Moreover, it offers competitive salaries and excellent benefits, making it one of the top employers in Canada. You will get to work with some of the best minds in engineering, design, and technology. You will also have access to cutting-edge research labs and top-of-the-line equipment. Additionally, Boeing is committed to giving back to the community and strives for a diverse, inclusive workplace.

8. Air Transat

Air Transit is a transportation and logistics company in Montreal with over 5,000 employees. The company provides its employees numerous benefits, including travel, social benefits, and competitive wages.

It is one of the top employers in Canada. You will get to work with the best minds in aviation and transportation, access modern facilities and resources, and enjoy excellent benefits. Moreover, you will get to work in a dynamic and flexible environment with opportunities for personal growth. Air Transat is dedicated to ensuring the safety and comfort of its passengers and employees.

Fedex Box

9. FedEx

FedEx is another giant player in the transportation and logistics industry with extensive networks in Canada. Located in Mississauga, Ontario, the company employs more than 6,000 people. The courier company has operations across the country, and currently, they are looking for professional cargo handlers, couriers, and ramp handlers.

FedEx offers competitive salaries and benefits, making it one of the top employers in Canada. It allows employees to develop their skills and grow in their careers. FedEx also has a great work culture, providing its staff with a safe and secure environment. You will be able to develop your skills and experience while working with the best minds in the industry.

10. University of Toronto

According to McLean’s Magazine, the University of Toronto is the best place to study in Canada. It has more than 7,000 employees. The University has made substantial efforts to earn a reputation in Canada, driving people from within the country and aboard.

Moreover, the University has an excellent work culture and offers competitive salaries, making it one of the top employers in Canada. You will get to work with the best minds in the academic field, access modern facilities and resources, and enjoy great benefits. You will also have the opportunity to develop your skills while participating in research projects and programs. The University of Toronto is dedicated to providing its students with a world-class education and experience.


Final Words

Businesses and corporations in Canada benefit from low taxes, international trade agreements, and friendly policies. The country has hundreds of companies. However, these are the best employers with the largest economies. Until Next Time!

It is a great opportunity for many people who are looking for jobs in different sectors. Therefore, consider the list above and take your pick! You may be able to find your dream job. Until Next Time!


FAQs

What are the largest employers in Canada?

The largest employers in Canada include Hydro-Quebec, Cisco Systems, Costco Wholesale, Ubisoft, Microsoft, Boeing, Air Transit, FedEx, and the University of Toronto.

What type of jobs do these employers offer?

These employers offer various types of jobs, including IT, programming, marketing, finance, animation, graphics design, quality control, cargo handling, couriers, and ramp handlers.

Why should I consider working in Canada?

Canada offers numerous advantages to potential employees, including low taxes, international trade agreements, and friendly policies. Additionally, Canada has hundreds of companies that offer great job opportunities in many sectors.

 

What are the top-class entrepreneurship schools in Canada? Check out this post to get the list and read the details of each institution!


Best Entrepreneurship Schools in Canada

Recognizing opportunities, starting a business, and turning your ideas into practice are the primary driving forces behind studying entrepreneurship. These studies focus on a person’s knowledge and skills to business opportunities, allowing people to determine their self-worth in starting a company. You can find various courses, schools, and programs in Canada. However, the best among them are:

Queen’s University

Queen’s University has a tremendous number of resources for individuals looking to become successful entrepreneurs. It has a Center for Business Venturing with student programs and additional courses at the Smith School of Business. Queen’s University also organizes world-class competitions and conferences, allowing its students to compete and present their ideas before the world.

Acadia Entrepreneurship Centre

Acadia Entrepreneurship Center has been offering various courses for over two decades. Not only does the Center provide programs for students, but it also has short courses for non-profit companies, startups, and small-medium enterprises.

The Launch Box is the most successful program for people to study entrepreneurship. In addition, the Center organizes various on-campus and off-campus events, including pitch events, competitions, business video games, etc.

Bishop’s University

Bishop’s University is another best place to study entrepreneurship. The University has state-of-the-art facilities, giving you the feeling of leadership and innovation. The University’s Dobson-Lagasse Center has the best resources and services for students, including luncheon meetings, speed coaching events, mentoring, and real-world startup programs.

The University of Waterloo

Bill Gates and Justin Trudeau have advocated for the University of Waterloo, declaring it the best place for entrepreneurial studies. So, if you want to flourish your skills and become a successful entrepreneur, look no further than the University of Waterloo, a leading institution for students seeking to start and run new businesses in Canada.

StFX Enterprise Development Centre

StFX Enterprise Development Center offers the best programs at the Gerald Schwartz School of Business. The institution is famous for producing the best business talent with unique skills and entrepreneurial spirit. It offers various programs, allowing students to drive success.

Lean Launchpad, University of British Columbia

Lean Launchpad or e@UBC is one of the best entrepreneur programs in Canada. The University of British Columbia has made substantial efforts to make this entrepreneurial program successful, driving people from all over Canada.

It has an on-campus lab space, seed funding, and accelerator programs with excellent support systems, allowing students to gain first-hand knowledge. The variety of resources and services will enable graduates to launch successful startups.

Final Words

Entrepreneurs are the backbone of today’s business and economic world because they create new ideas, bring new technologies, innovate cutting-edge-system, and positively impact society.

The courses and schools/universities above are the best places to study entrepreneurship, flourish your skills, and make the most of your potential business. Until Next Time!


  • Article based on personal opinion, experience and research.
  • Photos from Unsplash & canva.

Are you looking to start a business in Canada? If yes, you are in the right place. The post highlights practical tips to get started!


How to start up a business in Canada

Business immigration to Canada in 2022 is one of the most reliable ways for foreigners to move permanently to a prosperous country with good prospects for obtaining Canadian citizenship.

The Canadian government is interested in attracting foreign investment. It is happy to accept experienced foreign business people who can create new jobs in Canada and benefit the local economy. Read on!

How to start a business in Canada

It is no secret that doing business is somewhat risky, especially when starting a business abroad in Canada. Many important decisions need to be made, ranging from the choice of location, direction, and form of ownership of the future company ending with the amount of investment, tax optimization, and effective control. Here is everything you need to know!

Immigrant Investor Venture Capital Program

The program was launched back in 2010, but we note right away that periodically new applications for participation are not accepted. The government opens access when Citizenship and Immigration Canada justifies the need for additional overseas investment.

The amount of assets is not less than 10 million Canadian dollars, which is equivalent to 7.5 million US dollars. At the same time, the funds must be earned as a result of legitimate business or investment activities.

All this is very carefully checked. To participate in the program, you must be ready to invest at least 2 million Canadian dollars in a special venture fund for up to 15 years without any guarantees of return and income.

The second prerequisite concerns proficiency in one of the official languages ​​- French or English, which must be confirmed by an international certificate or passing a test. In addition, a foreigner must have at least a year of study at a higher educational institution that meets Canadian standards.

Start-Up Visa

Business immigration program to Canada, designed to launch promising innovative ideas that can compete in the market, generate profits, and create jobs. Up to five foreign entrepreneurs can apply for a visa simultaneously, provided they own at least 10% of the company’s capital.

It requires an official letter from one of the approved Canadian organizations with a guarantee of support for the business idea. In some cases, it is necessary to confirm the availability of funds in 75 or 200 thousand Canadian dollars.

Procedure for Registering a Business

Registration and filing with Industry Canada are done online within a day, and after five days, the company is assigned a unique business number. The cost is 200 Canadian dollars.

It is mandatory to fill out a registration form and send the memorandum of association, information about the board of directors, and the company’s location. Make sure you follow the step-by-step procedure to achieve your goals.

There is an additional CAD 21.47 fee to reserve a unique business name. Once a new company is registered, this information is passed to the Canada Revenue Agency, where a corporate income tax number is assigned within a day.

Final Words

Successful business in Canada by entrepreneurs abroad is impossible without choosing the optimal and affordable form of ownership for a newly created company. Follow the tips and tricks above to start a successful business in Canada.


  • Article based on personal opinion, experience and research.
  • Photos from Unsplash & canva.
  • This article includes affiliate links leading to amazon.ca

About Kevin:

Kevin is the CEO and president of SoilFLO. SoilFLO has been in operations since June of 2019. Since then, it has been the trailblazer in implementing digital tools for our most forgotten construction sector – the earthmovers.

Those involved in the Land Development Supply Chain and earthmoving remain reliant on paper-based systems. These systems are leaving them exposed to liability and loss to their bottom line. Hours are spent reconciling paperwork and organizing accounts payable. Using SoilFLO, contractors, developers and consultants can track soil excavation, aggregate import and related administrative processes, such as managing hauler invoices.

Since founding with the company, Kevin has added 10 new employees and SoilFLO is used on over 100 construction sites per day.


The Future of Earthworks

The earthmoving industry lacks easily accessible data. It is often unknown where soil ends up and many companies don’t understand the reuse opportunities available. Improper disposal of soils can result in leaching chemicals into nearby ground or surface waters which could then be ingested by plants, animals or even human drinking water. The first step to optimizing any industry is to start with transparency. SoilFLO is disrupting the industry by enabling customers to track and store their soil movement digitally.

Once we have transparency we can begin optimizing the reuse of one of our most underrated non-renewable resources, soil.


Potential for International Expansion

One of the most impressive things about Kevin has been his ability to expand his business internationally. SoilFLO has recently been onboarded onto nationally recognized infrastructure projects in both Australia and UK. The team is excited on how they can continue the growth within these countries.


What’s Next?

Kevin is extremely driven toward building a business that helps the environment, creates jobs and grows the Canadian economy. He looks forward to continuing to expand SoilFLO and empowering the modernization of the Earthworks industry.


Causes that Kevin supports:

  • Muskoka Watershed Council
  • Excess Soils Symposium
  • Contamination Expo in the UK
  • ONIA Excess Soils Round Table

Chef Donald Guthro - An Inspiring Canadian Feature

Chef Donald Guthro - An Inspiring Canadian FeatureChef Donald Guthro was born and raised in rural Canada. He received his Commerce degree and professional Chef training at George Brown College in Ontario. Don then set out to refine his skills and educate himself internationally in Europe, working throughout France and Italy while learning the trade and traditions from old-world culinary pioneers. He also witnessed life in impoverished regions with high unemployment which would later become the catalyst or motivator for an entirely new way of looking at business. When Don returned to Canada, he worked as Chef and Executive Chef in some of Canada’s top restaurants across the country as well as working chef at the Olympic Games. In addition, he formed a catering company and restaurant consulting firm where he assisted other restaurateurs to become successful in their businesses. Chef Don Guthro arrived in Vancouver as an executive chef before becoming the director of a renowned local and international culinary school. However, the high cost of culinary tuition, lack of affordable housing and skilled entry-level cooks in the area left Chef Don Guthro to ponder social enterprise as the vehicle to educate Canada’s top cooks.


In 2010 he created the NS Culinary Educational Society becoming D.I.C.E.D Culinary School. Through his own initiative and resources, he is fulfilling his dream to help aspiring cooks get the education and training for a successful future in the culinary industry. After 40 years and counting in the culinary field, Chef Don Guthro shows no sign of slowing down. His abundant experience has led him to create an innovative, self-funded socially good business model investing in people. Proceeds from his catering company, restaurant and culinary consultations are used to support D.I.C.E.D Culinary School by providing affordable education for all and full sponsorship for those that qualify. While Chef Don Guthro plans to continue his direct involvement in the day-to-day running of the company, he hopes to find time to author educational texts that support culinary growth and success in all communities.


We are a social purpose business situated in Vancouver, BC. We currently operate a restaurant (NSCS Discovery), catering company (Culinary Choreography), condiment line, and run meal programs for the at-risk and homeless.

What do we do? With the proceeds of these ventures, we offset the cost of our culinary training program so that it is accessible to anyone interested in pursuing a career in the culinary industry. We recently put the school online so that we could not only lift the financial restrictions of culinary training but the geographical ones as well.

Our School: DICED (Diverse Innovation in Culinary Educational Development). DICED is an online educational program that allows students to complete the required course work over a 40 week period while working and gaining experience simultaneously. We offset the cost of the tuition so that the amount owed by the student is minimal. It is our hope that by graduating without debt, we will strengthen the skilled labour force of the culinary industry. As it stands right now, only a fraction of culinary school graduates remains in the industry due to exorbitant debt load. They are forced to seek out higher-paying jobs and in doing so, give up on a career they are passionate about, which means the industry loses prospective talent. Our online program is a win-win for both students and industry alike.


He runs a social purpose business situated in Vancouver, BC. He currently operates a restaurant (NSCS Discovery), catering company (Culinary Choreography), condiment line, and runs meal programs for the at risk and homeless.

With the proceeds of these ventures, he offsets the cost of the culinary training program so that it is accessible to anyone interested in pursuing a career in the culinary industry. He recently put the school online so that he could not only lift the financial restrictions of culinary training but the geographical ones as well.


DICED (Diverse Innovation in Culinary Educational Development). DICED is an online educational program that allows students to complete the required course work over a 40 week period while working and gaining experience simultaneously. He offsets the cost of the tuition so that the amount owed by the student is minimal. It is his hope that by graduating without debt, there will be a strengthened skilled labour force in the culinary industry. As it stands right now, only a fraction of culinary school graduates remains in the industry due to exorbitant debt load. They are forced to seek out higher-paying jobs and in doing so, give up on a career they are passionate about, which means the industry loses prospective talent. D.I.C.E.D’s online program is a win-win for both students and industry alike. Learn more about DICED here.

Do you want to reach your target audience quickly? Are you looking to streamline your marketing and SEO strategies? Read these top ten marketing books!


Marketing is the backbone of a company’s overall strategy, allowing it to reach its target audience, increase engagement, build a brand, and promote its products and services. The bottom line is to increase returns on investments, and without marketing, a company can’t achieve its goals.

Although you can find hundreds of thousands of articles, webinars, videos, blog posts, and other resources online to create a successful marketing strategy, there is nothing like the information you find in marketing books. Today’s article will give you a list of the top ten marketing books to read in Canada. Read on!


1.    The 1-Page Marketing Plan

https://www.amazon.ca/dp/1989025013/

Author: Allan Dib

The 1-Page Marketing Plan is the best book written by Allan Dib, a successful entrepreneur, and marketer. The book gives you detailed information on traditional and digital marketing secrets and how to blend these methodologies to achieve your company’s bottom line.

The information included in the book is evidence-based and proven, allowing you to create a solid marketing plan, engage your target audience, build your online reputation, and grow your business on various platforms.

2.    This I Know

https://www.amazon.ca/dp/B079ZBKNP8/

Author: Terry O’Reilly

Terry O-Reilly is the author of “This I know,” a book that equips businesses and eCommerce honors with state-of-the-art marketing knowledge and tools, allowing them to craft a successful marketing strategy efficiently and quickly.

Not only does the book teaches you the basic of marketing, but it also helps you create strategies that align with your business operations, improving the company’s bottom line by increasing sales.

3.    The SEO Way

https://amzn.to/4g53Dzo

Author: Tarek Riman

If you want to rank higher in Google SERPs and other search engine results, the SEO Way is a must-read. Tarek Riman is a successful entrepreneur and the master of digital marketing and SEO – and this book by him is for people of all skill levels, including beginners, advanced marketers, entrepreneurs, startups, and even students.

The SEO Way is the bestselling book that teaches individuals and businesses to streamline their search engine optimization strategies and achieve higher ranks on Google. The book has ever-green information you can apply to your SEO strategy for years to come.

Tarek Riman, the author of the SEO Way, provides a step-by-step approach with all the technical details, allowing businesses to drive organic traffic to their websites, engage users with high-quality content, and achieve/maintain long-term success.

4.    500 Social Media Marketing Tips

https://www.amazon.ca/dp/B007L50HE6

Author: Andrew McCarthy

Andrew McCarthy is a well-known marketer. His book “500 Social Media Marketing Tips” has quickly gained a reputation among digital marketers, social media strategists, and businesses that want to leverage the power of social networking platforms.

The book teaches you how to implement a social media marketing strategy, use analytics, create quality content, reach and maintain existing and potential customers, and leverage the power of images, text, stories, and videos to engage your target audience.

5.    The Secret to Capitalizing on Analytics

https://amzn.to/4iowdgX

Author: Tarek Riman

The Secret to Capitalizing on Analytics is a bestselling book authored by a renowned digital marketer “Tarek Riman.” The author has made substantial efforts to ensure everyone learns and uses Google Analytics efficiently and quickly.

The book teaches how to set up Google analytics, track data, and gain insights to streamline your marketing and SEO strategies. Besides, Riman has put life into the book, allowing businesses to understand and use demographic data, including age, location, interest, buying patterns, and behaviors, to drive organic traffic to their websites and improve their bottom line.

6.    A Beginners Guide to Paid Search Marketing

https://amzn.to/4grHFGE

Author: Tarek Riman

A Beginner’s Guide to Paid Search Marketing is another gem authored by Tarek Riman. The book gives you the secrets of paid search marketing, allowing you to plan, set up, implement, and optimize SEM campaigns for your business.

Not only does the book allows you to access high-quality resources, including tutorials and screenshots, but it also provides you with state-of-the-art information, enabling you to learn via examples. The step-by-step approach to SEM campaigns you will learn from this book is synonymous with effective digital marketing, increased sales, and higher ROIs.

7.    Building a Story Brand

https://www.amazon.ca/dp/B06XFJ2JGR/

Author: Donald Miller

Through “Building a Story Brand,” Donald Miller teaches his audience how to build a brand reputation by creating an engaging, persuasive, and authoritative story. Miller has crafted innovative ways and methodologies, equipping readers with extensive knowledge of connecting with their customers and boosting their sales.

8.    Digital Marketing Strategy

https://www.amazon.ca/dp/B07Q2XBNYV/

Author: Simon Kingsnorth

Digital Marketing Strategy is an easy-to-read book, providing thorough knowledge to people of all skill levels who want to streamline their online marketing plans. The author, Simon Kingsnorth, has focused on leveraging different online platforms and creating a strategy tailored to your business goals.

The book teaches you various marketing modules, including marketing automation, the art, and science of personalization, email marketing, etc. Likewise, it helps you integrate your offline and online marketing methods and use artificial intelligence to create better user experiences. Moreover, the book provides you with knowledge on enhancing data protection tools and maintaining customers’ privacy.

9.    Marketing Mess to Brand Success

https://www.amazon.ca/dp/B0978HDYBZ

Author: Scott Jeffrey Miller

Marketing Mess to Brand Success by Scott Jeffrey Miller helps you learn a step-by-step approach to creating a digital marketing strategy and modifying it according to digital sphere changes. You will learn to build a successful brand by engaging your existing and prospective customers. It is a must-read!

10. “Influence: The Psychology of Persuasion” by Robert B. Cialdini

Why do people make decisions? And more importantly, how can you ethically influence them? In Influence, Cialdini delves into six key principles of persuasion—like reciprocity, scarcity, and authority—that shape our decision-making processes.
Why Read It? This book isn’t just for marketers; it’s for anyone who wants to understand how influence works in daily life. It’s also packed with real-world examples, making the concepts easy to grasp.
Buy on Amazon


11. “Building a StoryBrand: Clarify Your Message So Customers Will Listen” by Donald Miller

If you’ve ever struggled to communicate what your business does, this book is for you. Donald Miller outlines a straightforward framework for storytelling, placing your customer as the hero and your business as the guide.
Why Read It? The book is refreshingly practical. By the end, you’ll have actionable steps to create a clear brand message that cuts through the noise.
My Take: Miller’s approach is particularly useful for small businesses and startups trying to articulate their value proposition.
Buy on Amazon


12. “Contagious: How to Build Word of Mouth in the Digital Age” by Jonah Berger

Why do some ideas, products, or campaigns go viral while others fade into obscurity? Jonah Berger answers this by breaking down the six elements of contagious ideas, including social currency, emotion, and storytelling.
Why Read It? This book feels like a blueprint for creating sharable content. The examples (like the $100 Philly cheesesteak) are fascinating and memorable.
Pro Tip: Pair this with case studies of viral campaigns to see Berger’s principles in action.
Buy on Amazon


13. “This Is Marketing: You Can’t Be Seen Until You Learn to See” by Seth Godin

Seth Godin is a legend in marketing, and this book is a culmination of his best ideas. He emphasizes that great marketing isn’t about shouting louder but about understanding your audience deeply and showing them you care.
Why Read It? Godin’s conversational tone makes this book an easy yet profound read. It challenges you to rethink marketing as a way to serve, not sell.
Why It’s Unique: Unlike tactical books, this one focuses on philosophy and principles, making it ideal for visionaries.
Buy on Amazon


14. “Hooked: How to Build Habit-Forming Products” by Nir Eyal

This book is a must-read for anyone involved in product design or user experience. Eyal outlines the “Hook Model,” a four-step process that creates habits: Trigger, Action, Variable Reward, and Investment.
Why Read It? It’s packed with insights into human psychology and actionable steps to build products people can’t put down.
My Opinion: Marketers in tech or SaaS will find this especially valuable for user retention strategies.
Buy on Amazon


15. “Made to Stick: Why Some Ideas Survive and Others Die” by Chip Heath & Dan Heath

What makes ideas memorable? Chip and Dan Heath answer this by identifying six principles of “stickiness,” like simplicity and emotion.
Why Read It? The storytelling examples are rich and varied, from urban legends to successful ad campaigns.
Best For: Communicators and marketers who struggle to make their ideas resonate with audiences.
Buy on Amazon


16. “Epic Content Marketing” by Joe Pulizzi

Content is king, but creating content that drives results is a challenge. Pulizzi explains how to craft content that engages and converts without feeling “salesy.”
Why Read It? It’s a comprehensive guide for marketers looking to master the art of storytelling and build trust with their audience.
Best Feature: Real-world examples from brands like LEGO make the strategies relatable and inspiring.
Buy on Amazon


17. “Blue Ocean Strategy” by W. Chan Kim & Renée Mauborgne

Forget competing in crowded markets. This book shows you how to create uncontested market spaces where your competition becomes irrelevant.
Why Read It? It’s strategic, thought-provoking, and challenges you to think differently about your business’s positioning.
Best For: Innovators and entrepreneurs who want to stand out rather than blend in.
Buy on Amazon


18. “The Art of SEO: Mastering Search Engine Optimization” by Eric Enge, Stephan Spencer, and Jessie Stricchiola

SEO is an ever-changing field, but this book remains one of the most comprehensive guides. It covers everything from keyword research to advanced strategies.
Why Read It? It’s dense but worth it for anyone serious about SEO. Even seasoned pros will learn something new.
Who It’s For: Digital marketers who want to drive organic traffic and rank higher on Google.
Buy on Amazon


Final Words

Traditional and digital marketing plays a crucial role in a company’s success. Knowing how to blend offline and online marketing can help you explore powerful ways to promote your products and services. These books can help you achieve your digital marketing goals.